ASO用語集
App Store最適化の重要な用語を解説。アプリストアのランキング、コンバージョン最適化、スクリーンショットのベストプラクティスに関するキーコンセプトを理解しましょう。
A/B Testing
A/B testing in ASO is the practice of comparing two or more variants of a store listing element — such as screenshots, i...
定義を読むAI Mockup Generator
An AI mockup generator is a tool that uses artificial intelligence to automatically create device mockups and app store ...
定義を読むAI Screenshot Generator
An AI screenshot generator is a tool that uses artificial intelligence to create complete, store-ready app screenshots f...
定義を読むAndroid App Store Optimization
Android App Store Optimization refers to the practice of optimizing an app's Google Play Store listing to improve search...
定義を読むApp Marketing Strategy
An app marketing strategy is a comprehensive plan that outlines how a mobile app will be promoted to acquire users, reta...
定義を読むApp Mockup PSD
An app mockup PSD is a layered Adobe Photoshop file containing device frame artwork and smart objects that allow you to ...
定義を読むApp Preview Video
An app preview video is a short video (15-30 seconds on iOS, up to 30 seconds on Google Play) that autoplays at the begi...
定義を読むApp Store A/B Testing
App Store A/B testing is the practice of running controlled experiments on your app store listing to compare different v...
定義を読むApp Store Connect
App Store Connect is Apple's web-based platform where developers manage every aspect of their app's presence on the App ...
定義を読むApp Store Conversion Rate
App Store conversion rate is the percentage of users who view your app's product page and then proceed to download it. A...
定義を読むApp Store Conversion Rate Benchmark
App store conversion rate benchmarks are industry-standard reference points that help developers understand how their li...
定義を読むApp Store Description Generator
An app store description generator is an AI-powered tool that creates or optimizes the text description for your App Sto...
定義を読むApp Store Impressions
App Store impressions are the number of times your app is displayed to a user in the App Store or Google Play, whether i...
定義を読むApp Store Listing
An app store listing is the complete product page for your app in the Apple App Store or Google Play Store. It includes ...
定義を読むApp Store Listing Optimization
App Store listing optimization is the process of systematically improving every element of a mobile app's store listing,...
定義を読むApp Store Marketing URL
An App Store marketing URL is a link that directs users to your app's App Store listing or a custom landing page created...
定義を読むApp Store Metadata
App Store metadata refers to all the text elements of your app's store listing, including the app name (title), subtitle...
定義を読むApp Store Optimization
App Store Optimization (ASO) is the comprehensive process of improving every element of an app's store listing — from ke...
定義を読むApp Store Optimization (ASO)
App Store Optimization (ASO) is the discipline of optimizing a mobile app's store listing across all elements, including...
定義を読むApp Store Optimization Services
App Store Optimization services are professional consulting and execution offerings provided by specialized agencies, fr...
定義を読むApp Store Ranking Factors
App store ranking factors are the signals and criteria that the App Store and Google Play algorithms use to determine th...
定義を読むApp Store Screenshot Dimensions
App Store screenshot dimensions are the exact width and height in pixels that Apple mandates for app listing screenshots...
定義を読むApp Store Screenshot Sizes
App Store screenshot sizes are the specific pixel dimensions Apple requires for each device display size when uploading ...
定義を読むApp Store SEO
App Store SEO refers to the practice of optimizing a mobile app's store listing to rank higher in app store search resul...
定義を読むApple Search Ads
Apple Search Ads is Apple's advertising platform that allows developers to promote their apps at the top of App Store se...
定義を読むASO
ASO stands for App Store Optimization. It is the practice of optimizing a mobile app's listing in the Apple App Store or...
定義を読むASO Checklist
An ASO checklist is a structured, step-by-step guide covering every element that needs to be optimized in your app store...
定義を読むASO Keyword Research
ASO keyword research is the systematic process of identifying, evaluating, and selecting the search terms that potential...
定義を読むCategory Ranking
Category ranking is your app's numerical position within its primary or secondary category chart in the App Store or Goo...
定義を読むConversion Rate
Conversion rate in ASO is the percentage of users who visit your app's store listing and proceed to download it. It is c...
定義を読むCreative Set
A creative set is a curated group of screenshots, app preview videos, and text metadata that represents one version of y...
定義を読むCustom Product Page (iOS)
Custom Product Pages (CPPs) are an Apple feature that lets developers create up to 35 unique versions of their App Store...
定義を読むDevice Frame PNG
A device frame PNG is a transparent image file of a smartphone, tablet, or other device outline used to overlay app scre...
定義を読むDevice Mockup
A device mockup is a realistic rendering of a phone, tablet, or other device that frames your app screenshot inside it. ...
定義を読むFastlane Screenshots
Fastlane Screenshots (also called Fastlane Snapshot for iOS and Fastlane Screengrab for Android) is an open-source autom...
定義を読むFeatured App
A featured app is one that has been selected by Apple's or Google's editorial team to be highlighted on the App Store or...
定義を読むGoogle Play Store Screenshot Sizes
Google Play Store screenshot sizes follow flexible dimension rules rather than fixed per-device requirements. The minimu...
定義を読むImpression
An impression in ASO is recorded each time your app appears on a user's screen in the App Store or Google Play Store — w...
定義を読むiPhone 16 Mockup
An iPhone 16 mockup is a device frame image (typically a transparent PNG) of the iPhone 16, iPhone 16 Pro, or iPhone 16 ...
定義を読むKeyword Field
The keyword field is a hidden 100-character metadata field in App Store Connect where iOS developers list comma-separate...
定義を読むKeywords
Keywords are the search terms and phrases that users type into the App Store or Google Play to find apps. In ASO, keywor...
定義を読むLocalization
Localization in ASO is the process of adapting your app's store listing — including title, subtitle, keywords, descripti...
定義を読むMetadata
App store metadata refers to all the textual information in your app listing that the store algorithms use to index and ...
定義を読むMobile App Marketing
Mobile app marketing is the discipline of promoting mobile applications to acquire new users, retain existing users, and...
定義を読むMobile App Mockup
A mobile app mockup is a visual representation of a mobile application displayed within a device frame, used to showcase...
定義を読むPlay Store Feature Graphic
The Play Store feature graphic is a 1024x500 pixel banner image displayed at the top of your app's Google Play Store lis...
定義を読むProduct Page Optimization (iOS)
Product Page Optimization (PPO) is Apple's built-in A/B testing feature in App Store Connect that allows developers to t...
定義を読むScreenshot Localization
Screenshot localization is the process of adapting your app store screenshots for different languages, regions, and cult...
定義を読むScreenshot Optimization
Screenshot optimization is the process of designing, ordering, and testing app store screenshots to maximize their impac...
定義を読むScreenshot Split Testing
Screenshot split testing (also called screenshot A/B testing) is the practice of showing different screenshot variations...
定義を読むStore Listing Experiments (Google Play)
Store Listing Experiments is Google Play Console's built-in A/B testing feature that lets developers test different vers...
定義を読むSubtitle
The subtitle is a short text field (up to 30 characters on iOS) that appears directly below your app name in App Store s...
定義を読むTap-Through Rate
Tap-through rate (TTR) is the percentage of users who tap on your app listing after seeing it in search results or brows...
定義を読む関連リソース
AIでプロフェッショナルなスクリーンショットを作成
アプリのスクリーンショットをアップロードし、実際のトップアプリからスタイルを選んで、ストア対応の画像を数秒で生成。デザイナーは不要です。
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