Viber App Store Screenshots: 4 Examples & Patterns
Viber is the messaging app strong across Eastern Europe and the Philippines. Its screenshots emphasize free calls, communities and the global reach that drives downloads.
by Viber Media SARL.
Viber App Store Screenshots
Screenshot Analysis
Free international calls headline the hero, since this is the core acquisition driver
Communities and channels appear early to show Viber is more than one-to-one chat
Stickers, GIFs and disappearing messages prove parity with bigger competitors
Purple brand color signals the playful, slightly different feel against WhatsApp
Design Patterns Used
Lessons Learned
Lead with the wedge
Free international calls is the reason most new users download Viber.
Match the leaders
Showing stickers and disappearing messages neutralizes WhatsApp objections.
Use color to stand out
Purple makes Viber pop in a category drowning in green and blue.
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